CRMKonvos - Thunderheads Ray Gerber spells the gospel about Customer Journey Orchestration

In this episode Ralf Korb and I talked with our guests Ray Gerber, Chief Solutions Officer at Thunderhead and Andre Mayer, Sales DACH Thunderhead about the past and future of customer journey orchestration, the importance of thinking outside-in by providing the ability to create customer managed journey via touch points and real time personalisation at scale.

Interested in learning how customer journey orchestration, marketing automation, and customer data platforms play together?

Or where the future of customer journey orchestration lies? Ray has the answer, and he explains it well.

He also has some interesting words about partnerships, with Salesforce and other tier one players.

Note: The first 15 minutes or so are in German, then we continue in English.

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